Cash Noire

About Cash Noire

A fraudulent ad directing consumers to an unlicensed offshore operator highlights the exact issue Alberta sought to address by adopting an Ontario-style regulated iGaming model.

Dale Nally, Minister of Service Alberta and Red Tape Reduction, has repeatedly emphasized that the primary objective of launching the province’s regulated market on July 13 was to offer consumers safe alternatives to illicit offshore sites operating out of jurisdictions like Malta and Curaçao.

“Standing still was not the responsible choice,” Nally said when the market launched. “Albertans were already gambling. What we’re putting in place is a regulated market that will put player safety and player responsibility first.”

What is Cash Noire?

The research also identified content that associates betting with investments and the possibility of income.

In one of his Instagram stories, speaking directly to the camera, Pedro (a fictitious name for a “professional gambler”) shares a “unique opportunity”. He says that he is going to release a “super promotion for a premium group, which has higher odds”.

The normal price for access to the Telegram group would be BRL397 ($77.18) per month. But, exclusively on that day, he would release both groups together for “only BRL14.91 per month on the annual plan”. This group is the main product sold by Pedro, where he publishes sports predictions, tips on betting operators and higher-value betting odds.

About Cash Noire

Prosecutors alleged that Pietras was stealing the funeral money to fund his gambling addiction. Law enforcement found that Pietras made more than 800 casino trips over a 14-year period.

Casino records for his player’s card suggested he lost over $1.2 million at Mohegan Sun. He’s also reported to have gambled extensively at Foxwoods Resort Casino and MGM Springfield in Massachusetts.

Pietras was charged with dozens of unfair trade practices, larceny, and embezzlement counts. Prosecutors also accused him of violating health and zoning laws by living at his funeral home in Coventry.